Title: An Empirical survey to measure
the ATM
Usage in Egypt: Social and Technical Perspectives
Abstract: The main subject of the research
is
about Automated Teller Machines (ATMs), how users perceive the services
they
provide and how do different ATM characteristics affect the usage
pattern.
The specific research questions posed in this research are the
following: a) how important and effective ATM characteristics are in
terms of efficiency and service provision and b) what customers
use ATMs for, and how frequently
they use them; The contribution to knowledge envisaged in this paper
work
will come from measuring the user's perception regarding ATMs, their
locations,
ease of use, safety, range of services, availability, reliability, and
information
accuracy. It is also expected to measure the user's awareness of the
ATM
importance and the variety of functions they provide. Finally, the
users'
preferences and priorities regarding the ATM different characteristics
and
their expectation from this electronic service will be statistically
analyzed.
A survey has been administered to focus on people in different cities
in
Egypt. The literature is reviewed and a conceptual framework is drawn
from
the research questions and the literature review to guide the research
study. Methods used for data collection and analyses include both a
questionnaire
that was distributed over a sufficient number of ATM users to assess
their
usage and opinion of ATM services; and statistical analysis of the
questionnaire
using SPSS