Title: Application and Diachronic Strength
of e-Trans Association Rules
Abstract: Investigation of association rules is
a very popular data mining method. This method has great importance, particularly
in banking sector. Relations between bank products can be identified and
analyzed for whole organization activities, or per special banking activity,
such as Internet banking. In a previous work we introduced e-Trans association
rules for Greek internet banking, concerning patterns in e-banking transactions
through internet. Those rules were established, taking in account the Greek
e-banking market two years ago. Since then, many new electronic services
and transactions have been introduced and there is a need to apply e-Trans
rules in new datasets. Scope of this paper is the application of those rules,
which has two purposes. Firstly is the confirmation of their strength, especially
when they have been applied in another bank’s datasets than those two years
ago. Secondly is the adoption of fresh ones.