Title: Exploring
Factors Affecting The Adoption of Mobile Internet In Jordan: An Empirical
Study
Abstract: This study
was undertaken to find out the determinants of adoption of mobile Internet
in Jordan. This study builds and extends a theory for adoption of ICTs and
in particular the mobile Internet in Jordan. Data was gathered from a sample
of airline consumers where there are currently a number of initiatives to
promote the use of mobile Internet services in airline and travel services
in Jordan. The result was able to demonstrate that Jordanian users surveyed
in this study showed higher degrees of affinity for new information and communication
technology. This unexpected outcome may be attributed to the intensity with
which the Jordanian royal family, since the ascension of King Abdullah II,
has recently promoted ICT as a national economic initiative in the nation.
Moreover, technology characteristics in particular played a significant role
in influencing adoption of mobile Internet.
Authors: Ahmad Khasawneh,
Patricia Gillard, and Brian Regan